Paid social

Motion built to convert
How it works

Paid social is fast-moving, competitive and noisy - so your creative needs to cut through. We design and animate attention-grabbing assets for Meta, TikTok and more, built specifically for paid placements. Every frame is tailored to sell, scroll, and stop thumbs in their tracks.

Whether it’s an on-sale countdown, cast announcement or a five-star quote, we create motion that feels platform-native and campaign-ready, while staying true to your show’s key art.

How it works

We collaborate with your media buyer or digital agency to make sure the creative hits the spec - and the strategy.

  • You send us the key art and the campaign details - target audience, messaging, platform, call to action.

  • We design static and/or animated assets in the right ratios, using typography, motion and copy that suits the platform.

  • We export and supply fully optimised assets for Meta (Facebook & Instagram), TikTok, YouTube and more.

  • Need variations? No problem. We can resize, re-version or retime assets to suit your campaign’s phases and placements.

We can also build creative around platform-specific strategies - like Meta’s “Performance 5” or TikTok’s native storytelling style.

What we deliver

  • Static and animated assets for Meta, TikTok, YouTube, and other paid social platforms

  • Ratios including 1:1, 4:5, 9:16 and 16:9

  • MP4 exports optimised for quality, size and platform spec

  • Attention-grabbing motion: quote reveals, image crops, logo builds, subtle texture and movement

  • Optional versioning for different audiences, platforms, or campaign phases

  • Designed with performance in mind — but always aligned with your brand